Earlier this month, IMMERSE reached another milestone in our ongoing partnership with Meta. Our team was invited to join Meta's booth at THE AI SHOW @ ASU+GSV in San Diego, where Dr. Misty Wilson and Dr. Tricia Thrasher demonstrated our immersive language learning platform alongside other innovative partners. After years of pioneering work, it's exciting to see the growing momentum for immersive learning across education and corporate training.

Dr. Misty Wilson, Chief Learning Officer, and Dr. Tricia Thrasher, Director of Research, representing IMMERSE at Meta's booth during THE AI SHOW @ ASU+GSV in San Diego. Both are standing professionally dressed beside Meta branded displays.
Dr. Misty Wilson, Chief Learning Officer, and Dr. Tricia Thrasher, Director of Research, representing IMMERSE at ASU+GSV

From 2017 to 2025: Oculus Prototype to #1 Meta for Education Partner

IMMERSE has been pioneering immersive language learning since 2018, when we built our first 3DoF (three degrees of freedom) VR prototype on the Oculus Go. While competitors were still figuring out what VR might mean for education, we were already creating live, interactive language experiences.

We evolved with the technology, transitioning to 6DoF VR on the Oculus Quest, and today our platform runs on both the best-selling Quest 3 and Quest 3s headsets as well as desktop environments, giving organizations flexible implementation options while maintaining our cutting-edge VR capabilities.

Throughout this journey, our core objective has remained constant: creating the first truly interactive educational world where learners interact with other learners and expert language trainers in a shared virtual environment.

In June 2022, we reached a crucial milestone when IMMERSE partnered with Meta to launch the first-ever educational virtual world on Meta's app store. Today, IMMERSE has become the #1 ranked Meta for Education solution used by over 200,000 learners across 93 countries.

What This Partnership Means for Organizations

For HR Administrators and Program Owners

Meta recognizes IMMERSE as the gold standard in immersive language training. This partnership represents a solution thoroughly vetted and endorsed by the world's leading technology innovator. The IMMERSE platform is designed to minimize administrative overhead, with easy deployment and clear reporting metrics that help program owners demonstrate value to leadership.

For International Employees

The IMMERSE platform provides international employees with contextual language practice that builds real-world confidence. Rather than traditional classroom anxiety, learners experience a low-pressure virtual environment where they can apply new skills immediately. The platform's adaptive pacing ensures each participant progresses at their optimal rate, making complex communication concepts accessible regardless of prior language experience.

For Executive Sponsors

IMMERSE delivers measurable organizational benefits through our immersive language learning approach. As Meta's #1 education partner, our platform has been recognized for its effectiveness in accelerating language acquisition.  Meta's own research into VR for work reinforces the exceptional business outcomes immersive training delivers:

  • 2.3x more emotional connection to content than e-learners
  • 4x faster completion than classroom training
  • 1.5x more focused than classroom learners
  • 35% improvement in acting on what they'd learned compared to e-learners

Economic analysis by PwC confirms immersive learning's cost advantages at scale. The approach reaches cost parity with classroom training at 375 participants and with e-learning at 1,950 users. Organizations implementing immersive learning for 3,000+ employees realize cost reductions of approximately 52% compared to traditional classroom models.

IMMERSE: The Gold Standard in Immersive Language Training

Many language platforms claim to offer 'immersion,' but IMMERSE delivers the real thing: genuine interactive communication versus passive content consumption. 

While competitors only allow learners to view simulated environments, IMMERSE is fundamentally different, enabling real conversations in meaningful contexts.

IMMERSE virtual learning environment showing avatars interacting in a modern business meeting space. Three participants are engaged in active conversation, demonstrating real-time interactive communication in a professional context.
IMMERSE: Meaningful, authentic interactions are the foundation of language learning

Throughout our growing collaboration with Meta, we've consistently validated our founding principle: effective language acquisition depends on meaningful interaction with real people in authentic contexts.

IMMERSE delivers this through a comprehensive ecosystem:

  • Instructor-led sessions within contextually relevant interactive virtual environments
  • Adaptive AI conversation systems for independent practice opportunities
  • Global community forums where diverse learners engage in authentic exchanges
  • Simulated workplace scenarios providing immediate practical application

Building the Future of Immersive Learning Together With Meta

Our relationship with Meta has deepened over the years as we've jointly defined what excellence in immersive learning looks like.

IMMERSE being featured in Meta's official press release for Meta for Education, highlighting IMMERSE's position as a premier educational partner in Meta's VR ecosystem.
IMMERSE featured in the Meta for Education press release

At every step, we've led the conversation:

Matthew Sanders, Education and VR Director at Meta, smiling outdoors. Text reads: Meta | Fireside Chat featuring VR Director Matthew Sanders. Friday Feb 28, 12:00–12:45 PST. IMMERSEcon branding appears in the corners.
Meta Education and VR Director Matthew Sanders spoke at IMMERSEcon 2025

Last month marked another milestone with the launch of Meta for Education. As one of the featured apps in this initiative, we're continuing to lead the way in bringing immersive language training to organizations worldwide.

IMMERSE listed in Meta for Education Partner App Library

Reflecting on THE AI SHOW @ ASU+GSV

The recent AI SHOW @ ASU+GSV Summit reinforced how far we've come in our ongoing collaboration with Meta. Seeing corporate leaders and education professionals actively engage with the IMMERSE platform at Meta's exhibition space was a powerful reminder of why we do what we do.

As noted by Dr, Thrasher following the event, "The momentum building around immersive technologies is remarkable after six years in this field—particularly seeing VR implementation becoming mainstream across higher education institutions throughout the United States."

IMMERSE team members at ASU+GSV, including Chief Growth Officer Christian Rowe, Dr. Misty Wilson, CEO Quinn Taber, and Dr. Tricia Thrasher. The team is smiling and celebrating their successful partnership showcase with Meta.
The IMMERSE team at ASU+GSV: Christian Rowe, Chief Growth Officer; Dr. Misty Wilson, Chief Learning Officer; Quinn Taber, CEO; and Dr. Tricia Thrasher, Director of Research

The tight-knit community of developers, creators, educators, and partners we connected with has been working for nearly a decade to bring immersive learning to the forefront of education. I'm grateful that IMMERSE continues to play a part in transforming how organizations approach corporate language training worldwide.

Transform Your Corporate Language Training

Ready to elevate your organization's communication capabilities through next-generation immersive technology? Discover how IMMERSE can revolutionize your approach to language training, transforming passive conventional learning into active skill development that drives real business growth.